The 22 Immutable Laws of Branding
The 22 Immutable Laws of Branding
Author: Al Ries, Laura Ries
Pages: 192
Language: English
ISBN: 9781861976055
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About this book
The only way to stand out in today's and tomorrow's - cluttered marketplace is to build your product or service into a brand. The renowned marketing guru and author of The 22 Immutable Laws of Marketing demonstrates how to build any product or service into a world-class brand.
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